ichi-go ichi-e “one time, one meeting”
This Japanese saying recognizes that every moment is “once in a lifetime,” no matter how small. It reminds us to cherish the present while we’re in it.
The Evolution of Hanami
LONG AGO,
It was thought that cherry trees held the spirit of gods, and their blooms signaled a fruitful harvest to come. Farmers picnicked under the trees celebrating their future prosperity, a practice called yoshuku, meaning pre-celebration of dreams before they happen.
OVER TIME,
Gathering under these elusive blooms shifted from manifestation to hanami, generally referred to as cherry blossom viewing, a seasonal celebration where family and friends come together to enjoy food, deepen connection, and share in the appreciation of nature’s beauty.











